On Friday, September 13, 2024, the automobile information web site Autoblog.com will stop to exist. The location that began with the philosophy of overlaying each single scrap of automotive information is shutting down after 20 years within the biz. And although we had, at occasions, an adversarial relationship with the ’Weblog, you gained’t discover one Jalopnik alum who would disagree that Autoblog and the good individuals who labored there deserved higher.
I began my automobile writing profession at AOL Autos (I do know) which shared an workplace, and an proprietor, with Autoblog. Finally the 2 groups had been melded into one in most likely one of the crucial dramatic conferences I’ve ever been witness to, with Sharon Carty taking up as Editor-in-Chief for the newly rising website. It was at each of those websites that I discovered the ropes of this enterprise and made my first automobile journalist good friend, Steve Ewing (you actually couldn’t ask for a greater good friend, in life, or on this biz.) I set to work with wonderful names within the business like John Neff and Street & Observe’s present government editor Mike Austin and Sharon Carty, who received a lot flack for being for editor in chief and a lady that it prompted a low key scandal.
I’m very fortunate to have labored for 2 of the very best web publications ever. Once I labored at Autoblog, we’d say throughout conferences “Don’t do something too Jalopniky” so after I instantly got here right here to Jalopnik, I used to be type of stunned to listen to “Don’t do this, this isn’t Autoblog.” The rivalry got here from a basic philosophical distinction in how we approached the business again then, nevertheless it was in good enjoyable. The neighborhood of automotive writers is small and acquainted. Positive, there’s the occasional racist creepy uncle you’d relatively keep away from, however for probably the most half it’s good folks making an attempt their greatest to serve their readers.
I reached out to a couple of those good individuals who wrote for Autoblog for his or her favourite Autoblog recollections. I’ll begin with mine: When Steve Ewing and I drove half method throughout the nation after solely understanding one another just a few weeks. I like a street journey, and he needed some firm, so we took an opportunity on one another. Autoblog on the time had two long-term take a look at automobiles, a Hyundai Veloster in Detroit and a Mazda6 in California. Ewing found out it was cheaper to only drive midway throughout the nation and meet within the center. On that journey we bonded over watching pirated “The Simpsons” episodes in low-cost motel rooms in the course of cow nation, driving your complete size of Nebraska twice in sooner or later and receiving soiled seems to be from heart-of-the-nation gasoline station attendants. It was additionally the beginning of our dashing ticket wall, the place we posted out infractions like sort out outlets publish native large catches.

However there have been so many others. We’d cowl auto reveals like we had been overlaying a battle. We met our mission of overlaying every part, aggressively.It was a full-contact type of auto journalism I actually miss. Then we’d go to whiskey bars and toast to a job effectively finished earlier than getting up at 6 a.m. and doing it another time. Or the week lengthy journeys we’d take as a group to northern Michigan, simply testing automobiles. It all the time felt slightly like a household reunion.
Right here’s what just a few others need to say about their time at Autoblog through the years:
The Present Workers Says A Closing Goodbye
It’s a cliché to say that it’s the street, not the vacation spot, or one thing like that. However it holds true as Autoblog enters its subsequent chapter.
On this case, we depart the positioning in new fingers as Autoblog will proceed beneath new possession. However the legacy is our 20-year journey to “obsessively cowl the auto business.”
The employees has advanced over time, and there are too many wonderful writers to call who’ve contributed to Autoblog’s success and longevity.
The location launched on June 1, 2004, and proceeded to chronicle probably the most tumultuous two-plus a long time the business has seen up to now 100 years.
In our twentieth anniversary publish, we talked about a number of the uncooked figures: now practically 159,000 posts, 43,000 picture galleries and 848 podcasts. We’ve created at the very least 5,000 movies, together with reveals like The Checklist that appeared on tv.
We’ve acknowledged greater than 10 Expertise of the Yr winners, track-tested unique sports activities automobiles and off-roaded to all corners of the Earth, from Patagonia to Iceland, Willow Springs to the Nürburgring. And all over the place in between. Our columns, shopping for guides, evaluations, movies and automobile shopping for sources constructed one of the crucial influential websites within the automobile world.
However our information scroll — the weblog — made Autoblog a must-read for fanatics of all stripes. From the tuner including a wing or new exhaust to their getting older Civic or Charger, to fits on the best flooring of the Renaissance Middle and Glass Home getting their each day dose of automobile information, Autoblog has stood the take a look at of time as a useful resource for everybody.
Maybe one of the best ways to log off is to easily thanks, the reader, for 20 nice years. Could the street rise.
John Neff – Former Editor In Chief
I used to be the Editor in Chief of Autoblog for many of its first 10 years, from round 2004 to 2014. Throughout that point, Autoblog and Jalopnik battled fiercely for visitors supremacy. If reminiscence serves, we got here out on prime most of the time, but right here I’m commemorating our website on Jalopnik’s servers, so perhaps we didn’t win the battle.
I owe every part I’ve to Autoblog. I began there as a contract weblog author making, I believe, $15 a publish. I used to be then thrust into the function of EIC, then given full-time standing with a wage, then put accountable for different salaried folks, and the following factor I do know this little web site with the phrase “weblog” in its title began rising, like exponentially.
It was due to my repute from Autoblog that I received my subsequent two jobs, and each required every part I discovered managing that little weblog to achieve success.
The primary factor I discovered is {that a} web site like Autoblog or Jalopnik or Motor1 (my newest former website) doesn’t actually function in response to somebody’s editorial imaginative and prescient. Moderately, what finally ends up on the web site is a combined drink of personalities from a gaggle of people that work too exhausting for too little as a result of they actually like speaking about automobiles.
How good an internet site is relies upon nearly completely on the group of individuals you assemble to make it, and the way they really feel after they’re writing. In the event that they really feel protected, appreciated, and safe, the digital dialog they create could be each massive and superior. In the event that they’re fearful, resentful, and really feel uncovered, the web site’s in for a bumpy trip.
I haven’t been related to Autoblog for the final 10 years. It’s gone by means of a number of house owners throughout that point and seen loads of folks cross by means of its doorways since I left. That deeply felt sense of possession I had whereas managing the positioning has additionally handed, lengthy since debunked by choices that had been made I might have railed in opposition to.
The worst factor is that nobody appears to know precisely what is going to occur to Autoblog as soon as the final human turns off the lights and locks the door. The final consensus appears to be that AI bots will enter the newsroom and generate search-optimized articles to sport Google. Is {that a} destiny worse than dying for a model that my buddies and I spent a lot time constructing?
Perhaps. I don’t know. What I do know is that so many digital manufacturers lately are being purchased and bought, and the brand new house owners aren’t giving something again to the individuals who constructed and maintained them, besides perhaps a pink slip. So my recommendation to each reader out there’s, when an internet site you want is purchased, transfer on to a different, ideally one with a historical past of treating its editors, writers, photographers, artwork designers, venture managers, search engine marketing specialists, affiliate consultants, and builders with respect.
Mike Austin – Former Editor In Chief
Aw jeez, unhappy to see Autoblog flip into yet one more VC zombie website. The factor I bear in mind most is how a lot I liked working with everybody there. On the editorial employees I believe we had a very optimistic vibe. Which was the one method to deal with the stress of all of the tales and movies we had been cranking out.
Wanting again, I’ve a tough time believing we had been all working that onerous on a regular basis. It was silly, unsustainable on a number of fronts, and wouldn’t be near doable with out so many nice folks all pulling for one another. Again then you can truly make a distinction with publishing first or having an excellent story (and completely shameless plug for Erin saving our asses each different month with that candy AOL homepage visitors). But in addition we had been simply being advised run as quick as we may. We had this loopy mandate one yr to develop visitors by 30%, and I bear in mind asking one time the place that quantity got here from and being advised we simply needed to get there.
That was my first time managing a big group. I hope I did a good job of creating everybody really feel valued and supported, however I’d additionally say that now, a number of lifetimes later, the knowledge and calm I’ve right this moment would have been helpful. I’d undoubtedly push again in opposition to a number of the rubbish coming down from on excessive. And in addition ensure that a full website redesign – which was each not my fault and nonetheless haunts me to this present day – truly received some dwell person testing earlier than launching.
It was enjoyable, I liked my transient time there, and I’m pleased with what everybody constructed. And, on a last be aware, it’s a complete travesty that Automotive Increase wasn’t a viral video sensation.
Steve Ewing – Former Managing Editor
I spent seven years at Autoblog, proper through the time when the positioning transitioned from “scrappy web weblog that liked to provide automobiles silly speech bubbles” to “kinda-sorta-actually skilled outlet that you simply guys had higher take severely or they’ll eat your lunch.” We laughed. We cried. We chain-smoked outdoors of auto reveals. However most significantly, we labored our asses off to offer probably the most complete protection of all issues automotive and get it printed earlier than everybody else.
I discovered tips on how to be a greater author and editor due to Autoblog. I met lifelong buddies (hello, Erin!) due to Autoblog. I crafted inside jokes at Autoblog that I nonetheless sneak into tales, all these years later.
I wouldn’t be who I’m — personally or professionally — with out Autoblog. RIP to an actual one.